Thank you! Reviews of Social Capital Value Add & Memetic Brand

October 22nd, 2008 — Michael Cayley

Ideas need people to tell their story.

Thanks to everyone, including the many twitterers, who are helping to improve and spread Social Capital Value Add and Memetic Brand. I flipped when I saw this tweet.

I would love to add your review to these examples, please send me a link …

Word of Mouth Marketing Association of America based in Chicago:

http://www.womma.org/blog/2008/10/seth-godin-works-in-mysterious-ways

Canadian Marketing Association based in Toronto:

http://www.canadianmarketingblog.com/archives/2008/09/social_capital_value_add_chang_1.html

ValueNetworks.com based in San Francisco:

http://valuenetworks.com/public/item/213118

Kim Kobza, CEO, Neighborhood America, based in Florida:

http://web.mac.com/kpkobza/Inflection_Blocks:_3_minute_podcasts/Inflection_Blocks/Inflection_Blocks.html

Rochelle Grayson, COO, Donat Group, based in Vancouver:

http://rochelle.ca/2008/10/13/beyond-brand-valuation-social-capital-valuation

Jay Deragon, Social Media Strategist & Author of The Emergence of The Relationship Economy

http://twitter.com/JDeragon/statuses/973894442

Geoff Whitlock, President, Life Capture Interactive, based in Toronto

http://www.lifecaptureinc.com/blog/social/2008/09/using-social-media-to-better-your-business

Tim Kitchin, Co-Founder, Glasshouse Partnership based in London, England:

http://www.glasshousepartnership.com/blog/social-capital-value-add

Jordan Willms, Sumolabs blogger, based in Vancouver:

http://www.sumolabs.com/blog/buzz-social-capital-value-add-and-your-company039s-social-capital-opportunity

Canada Blog Friends based in Toronto:

http://www.canadablogfriends.ca/2008/09/social-capital-value-add

The Daily Grind, based in Toronto:

http://dailygrind.brandinfiltration.com/?p=235

John Dumbrille, based on Bowin Island, B.C.:

http://jdumbrille.blogspot.com/2008/09/social-capital-value-add.html

Posted in "Web 2.0", SCVA, Social Capital Value Add, social capital.

Jay Deragon Says:
October 22nd, 2008 at 4:50 pm

Your comment: Corporations need to adopt theories and practices that are designed to help them maximize formation,
access and use of social networks and social capital. In response, a new theory of value based management
called Social Capital Value Add (SCVA) is introduced to link Nan Lin’s network theory of social capital
directly to corporate value. says it all.

I label it as a new management method yet to be understood or defined. Very nice work and thanks for point it out to me. Intend on using it in many blog post to vome.

Well done and spot on!

Michael G. Cayley Says:
October 22nd, 2008 at 5:27 pm

Thanks Jay.

John Bradford Says:
November 17th, 2008 at 12:20 pm

Hi Michael,

I’ve greatly enjoyed your e-book, lots to think about with regard to the day-to-day enactment of our business lives.

At Heliotrope we’re building our social capital through mutual working partnerships and added benefit to all partners. We’re beginning to see the conversion of that SC into orders that will prove the Value Add to Heliotrope.

Many thanks

Ideas Need People to Spread #2: Incentive | Social Capital Value Add Says:
January 15th, 2009 at 5:11 pm

[...] I have already asked a lot of people to support the idea of Social Capital Value Add. As a result it was released by ChangeThis. From that came the opportunity to introduce the idea in next month’s issue of Intangible Asset Management magazine. Many have supported with blog posts and tweets. [...]

Memetic Brand » Idea Habitats: Whuffie & Social Capital Value Add Says:
May 11th, 2009 at 3:07 pm

[...] has been released in free e-book form. It has had some success in being replicated in much appreciated blog posts and through ChangeThis, but I recognize that I am trying to resonate with networks that I do not [...]

Social Capital Value Add

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